Sometimes clients don’t have the budget to hire a writer to handle a project from start to finish. In these cases, it often makes sense to use copyediting services, where a professional editor reviews and cleans up work produced by the client.
We offer different levels of copyediting, depending on a client’s needs and budget.
At its most basic, we scrub the text and clean up spelling, grammar, and punctuation. We also review the copy for stylistic consistency and check basic facts.
In some instances, we recommend more extensive revisions, during which we rewrite the text to improve flow and reduce jargon. We also add our marketing expertise to the mix and recast information to appeal to the target audience.
When it comes to suggesting marketing strategy and strengthening the copy with juicy, convincing proof, the project moves into the realm of copywriting. Here, we take over the project and apply our full creative faculties to help clients increase revenue through profitable persuasion. It’s a different level of help – with an entirely different pricing structure.
If you need help but aren’t sure what type, give us a shout. We’re happy to discuss the project and your goals at no cost. And if we’re not a good fit, we’ll recommend someone who can better meet your needs.